Piotr Włodarczyk

Website with IT training offers

Challenge

Piotr Włodarczyk, a renowned trainer specializing in IT project management and implementation, approached us with a specific challenge: redesigning his company’s website. The project’s goal was to create a website that would not only present his course offerings in an attractive and transparent manner but also reflect his unique brand values.

A key task was to design the website as an effective tool for communicating with customers. The site had to be intuitive and aesthetically pleasing, while guiding users seamlessly through the entire process—from exploring the offer to purchasing training courses. Our goal was to create a solution that combined functionality with the brand’s personality, emphasizing the professionalism and expertise of its creator.

Piotr’s clients include both individuals and teams seeking to acquire new skills in product management, Scrum methodology, and business analysis. Therefore, the website’s development required consideration of diverse user needs.

Project parameters

Client:
Piotr Włodarczyk
Industry:
IT training and consulting
Range:

  • Workshops
  • Prototyping
  • User journey
  • Impact Mapping
  • OKR
  • UX design
  • RWD
  • SCRUM/Kanban
  • Web development

Solution

In response to the client’s needs, we undertook a comprehensive redesign of their brand’s website. Our goal was to create a modern, functional, and intuitive website that fully reflects the brand’s unique values and effectively communicates the training offerings.

01
Modern design and intuitive navigation

We’ve created a modern website with a focus on clarity and aesthetics. Intuitive navigation allows users to easily navigate between sections and quickly find the information they need. Key information, such as training dates, prices, and promotions, is presented in a clear and accessible manner.

02
Dedicated button for the training list

To make it easier for users to access our current training offerings, we’ve introduced a dedicated button that takes them directly to the list of available courses. This button is prominently placed at the top of the page and remains accessible while scrolling, allowing you to quickly return to your registration at any time.

03
Video presentations of training benefits

Each training session is enhanced with short videos that clearly outline the benefits of participating. This allows potential clients to quickly and easily understand the skills they will gain and how these skills will impact their professional development.

04
Contact section for those interested in future dates

For users who haven’t found suitable training dates, we’ve introduced a dedicated contact section. This allows for direct communication with the instructor, encouraging continued contact, ensuring information about future dates or alternative participation options, and building rapport with potential participants, even if the decision to enroll isn’t made immediately.

05
Intuitive content management and course color coding

We used repeatable components that facilitate content updates across the website. The biggest challenge was building a system for automatically entering and synchronizing training data. We also implemented color-coded course identification, tailored to target groups and distinguishing closed courses from other courses, which required the creation of dedicated templates.

06
Flexible subpage framework

Thanks to the use of a consistent, flexible framework, each subpage is based on a structure that allows for easy modification without the need to modify the code. This solution significantly simplifies content management on the site and allows for quick changes, which is crucial in a dynamically changing training environment.

For Piotr Włodarczyk and his brand, the new website (www.piotrwlodarczyk.pro) has become not only a showcase but also an effective sales and communication tool. Simplified content management processes, a distinctive visual identity, and intuitive navigation have significantly improved user experience and positive customer reception.

Desktop version

Mobile version

Technologies

Java
Java script
HTML
CSS
Worldpress

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